Anyone who hasn't been in for 90 days isn't churned.
They're just waiting for a reason to come back. Reactivation is the cheapest acquisition channel a wellness practice has — and almost nobody runs it.
The Builder generates a three-touch sequence for the exact lapse window your client is in, in the voice of your business type. Send it as-is or personalize in five minutes.
Open the Builder →A lapsed client already knows you, trusts you, and has paid you — everything a cold prospect hasn't done yet. But if nothing reaches out to them, silence does the deciding: the longer the gap grows, the more likely they've quietly moved on, and you'll never know why.
A workflow you can run today.
Campaign Builder
Drop in your business name, primary service, discount %, provider name, and booking link. Get a complete three-touch sequence tailored to the client's lapse window.
36 Templates Across 4 Business Types
Three sequences (60-day, 90-day, 120-day) × four practice types (chiropractic, med spa / esthetics, massage / bodywork, therapy / counseling). Each sequence is three messages with distinct voicing.
Tone scales with the gap
60-day sequences are gentle reminders. 90-day adds the value framing — why the gap matters. 120-day is the last meaningful effort, with a real incentive on touch 3 only.
SMS + email versions
Both formats for every message, with copy buttons. Drop into your CRM, Mindbody, Booker, Vagaro, or any SMS tool. No integration required.
36 templates, one email to unlock
Plug in your details, pick a lapse window + practice type, copy + send. No CRM integration, no setup.
Open the Builder →Frequently asked questions
What does the Reactivation Campaign Builder do?
You enter your business name, primary service, discount, provider name, and booking link, and it generates a complete three-touch sequence tailored to the client's lapse window (60, 90, or 120 days) and your practice type.
How many templates are there?
36 — three lapse-window sequences (60-day, 90-day, 120-day) across four practice types (chiropractic, med spa / esthetics, massage / bodywork, and therapy / counseling). Each sequence is three messages, in SMS and email versions.
Do I need a CRM to use it?
No. Copy the SMS or email and paste it into your CRM, Mindbody, Booker, Vagaro, or any SMS tool — no integration required.