The rebooking template library.
Three sequences (Same-Day, 24-Hour Rebook, 7-Day Last Chance) × four wellness business types = 12 templates. SMS + email for each. Plug in your business name, copy, send.
What's in the library
12 templates: 3 sequences across 4 business types (Chiropractic, Med Spa / Esthetics, Massage / Bodywork, Therapy / Counseling). One example from each sequence, voiced for Chiropractic, below.
Same-Day
Sent within 4 hours of the missed appointment. Warm, no guilt.
SMS: Hi {first_name}, this is {provider_name} at {business_name}. We missed you at your adjustment today. Hope everything's OK. Want to grab a slot tomorrow or later this week? {booking_link} Missed your adjustment today: let's get you back on track: Hi {first_name}, We missed you at your adjustment today. No judgment: life happens, especially when your back is the thing reminding you life is happening. If you want to keep the momentum from your last visit, the easiest path is to get the next one on the calendar before the week gets away from you. Here's what's available this week: {booking_link} If something's going on and you want to talk through whether to keep your current cadence, just reply. Happy to adjust the plan. {provider_name} {business_name}
24-Hour Rebook
Sent the next morning with a one-tap rebook link.
SMS: Hi {first_name}, didn't catch you yesterday at {business_name}. Quick rebook? Tomorrow or later this week works on our end: {booking_link} Quick rebook: let's get this on the calendar: Hi {first_name}, Didn't catch you yesterday for your adjustment. We saved the slot in case you were running behind, and now we'd love to find you a new time before the week gets away from us. Two-tap rebook: {booking_link} If you've been deciding whether to take a break from adjustments, that's a real conversation: just reply and we can talk it through. The worst path is the silent drift. {provider_name} {business_name}
7-Day Last Chance
Sent on day 7 if they haven't rebooked. Clear cutoff, optional incentive.
SMS: Hi {first_name}, it's been a week since we last saw you at {business_name}. Want to grab a slot this week? Use code WELCOMEBACK for {discount}% off your next adjustment: {booking_link} It's been a week: let's get you back in: Hi {first_name}, It's been a week since your last appointment. We don't want to be that practice that pesters you with auto-emails forever, so this is the last nudge. If you want to keep the progress from your last visit, here's a small "we'd rather see you than not" offer: WELCOMEBACK: {discount}% off your next adjustment, good for the next 7 days. {booking_link} If you've decided to take a longer break, totally fine. Just reply or ignore and we'll stop here. {provider_name} {business_name}