Done-for-you scripts. Personalize, copy, send.
Email and text templates for every step of the Deal-to-Loyal system. Pick your business type, fill in your details once, and copy each template into your texting/email tool.
What's in the library
28+ templates across 7 send points and 4 business types (Salon / Spa, Fitness / Yoga Studio, Medical / Wellness Practice, Beauty / Esthetics). One example from each send point, voiced for Salon / Spa, below.
Day 1: Thank You
Personal, human follow-up the day after.
Hi [CLIENT_NAME], it's [PROVIDER_NAME] from [BUSINESS_NAME]. Just wanted to say thanks for coming in yesterday. Hope your [SERVICE] is feeling amazing today. [PROVIDER_NAME]
Day 3: Bridge Offer
The specific, time-limited next-visit offer.
Hi [CLIENT_NAME], [PROVIDER_NAME] here. The best time to book your next [SERVICE] is before the momentum from this one fades. Want to lock that in? I'm holding a [BRIDGE_PRICE] follow-up rate for you (normally [FULL_PRICE]), good through [BRIDGE_EXPIRY]. Book here: [BOOKING_LINK]
Day 7: Soft Reminder
A short nudge if they haven't booked.
[CLIENT_NAME], quick reminder: your [BRIDGE_PRICE] follow-up rate is open through [BRIDGE_EXPIRY]. Want me to grab a slot for you? [PROVIDER_NAME]
Day 14: Last Chance
Final reminder before the bridge expires.
Last note: your [BRIDGE_PRICE] rate ends tonight. After today it goes back to [FULL_PRICE]. If you want it: [BOOKING_LINK]
Day 21: Loyalty Hook
Full-price offer with a small loyalty sweetener.
Become a regular, and unlock our member rate: Hi [CLIENT_NAME], The follow-up rate has wrapped, but we'd still love to keep you. Here's the regular-client offer: Book 3 [SERVICE] sessions in the next 60 days and you'll lock in our member rate of [MEMBER_PRICE] for the full year. That's the same price our long-time clients pay. Book the first one: [BOOKING_LINK] [PROVIDER_NAME] [BUSINESS_NAME]
Monthly: Re-engagement
Win-back for lapsed deal customers.
It's been a minute: come back and see us: Hi [CLIENT_NAME], It's been a few months since your last [SERVICE] with us at [BUSINESS_NAME]. We've added [NEW_SERVICE_OR_TREATMENT] since then and would love to have you back. For returning clients, we're offering [WIN_BACK_PRICE] off your next visit through [WIN_BACK_EXPIRY]. Book here: [BOOKING_LINK] [BUSINESS_NAME]
After Bridge: Review Request
Ask once they've come back at the bridge price.
Hi [CLIENT_NAME], so glad you came back! If you have 30 seconds, a quick Google review really helps a small business like ours: [REVIEW_LINK]. Thank you! [PROVIDER_NAME]